Wednesday, October 18, 2017

# business # career

Turning Your Creative Passion Into a Thriving Business




It’s nice to be able to make a living doing something you enjoy. It’s probably something you’ve told yourself before, that if you made a living doing something you love you’d be able to live a carefree and enjoyable life instead of being stuck working for a cause you don’t believe in. But don’t worry—you’re not the only one that thinks that way.


Wouldn’t it be nice to turn a hobby into a job? What about using your creative skills to start your very own business? Be it starting your own record label, selling your artwork or even living as a blogger, here are a couple of ways to turn a creative passion into a thriving career.


Source: Pexels


What do you plan to sell?


At the core of every business is a transaction. Restaurants sell food, schools sell knowledge and lawyers sell advice. You need to base your creative business around a transaction, so your first step is to identify what you want to sell.


Some people like to sell their knowledge. Creative individuals make great teachers in their fields, and selling knowledge is easy because you can advertise private lessons in classified ads or you can run a course online. You could even start a YouTube video series teaching people how to draw, paint, play an instrument or knit. There are many opportunities to sell your knowledge, but what if you’d prefer not to work with others?


You could also sell the result itself. For example, if you’re in a band that wants to make a living from playing music, then you’ll need to consider selling your music online, advertising it through social media and Nationwide Disc to get noticed. It’s important to build a brand around your products if you want to turn a creative passion into a business.


Alternatively, you could sell entertainment. Good at drawing? Why not create a funny web series or a comic. Love making music? Then you could take on fun projects such as making music with fruits and vegetables or playing eccentric covers of your favourite songs. You could even start a blog and use your creative writing skills to entertain readers from all over the world. There are many opportunities to sell entertainment with your skills, and it’s possible to make a living from it. Just look at YouTubers and how varied their content is, then realise they can all make a living doing what they love and you’ll see that it’s possible to make a living off virtually anything.


Some final words


Although this sounds great, it’s important to remember that carving your own career as a creative individual is hard. In order to create a thriving business, you’ll need to pour in a lot of hard work and dedication, and it’s not going to be easy to find your bearings in such a competitive industry. It’s important to focus on growing your brand and exposing your name. Utilise social media as much as you can and don’t forget to connect with other creative individuals to build a network of support and advice.



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